TRAILBLAZE INSIGHTS

Blogging

Website Design & Development
10 Questions to Ask When Hiring a Web Development Company
When you begin the process of looking for a web design and development company to hire, it can be overwhelming to tell different agencies apart. Having a list of questions to ask can help you compare the companies under consideration and confirm that their processes and styles align with your vision. Here are the top 10 questions our team thinks are imperative to ask in the vetting process.
Amelia VottaApr 12, 2019
Social Media
The Bite, Snack, Meal Method
Gone are the days of spending boatloads of money on one long video. With today’s variety of platforms and platform-specific expectations, delivering the message quickly and effectively through a series of short and long videos is the most compelling way to maintain viewers’ attention.
Adam WotherspoonMar 7, 2019
Blogging
How to Make Your Newsletter Count
When it comes to cultivating a newsletter, it is fairly unanimous that you should be engaging with your subscribers, but how do you make that communication count? We are breaking down a few key points you should consider to make sure you-- and your recipients-- are really getting the most out of your monthly newsletter.
Amelia VottaMar 7, 2019
Website Design & Development
Quick Tips for Creating an Effective Landing Page
Conversion rate optimization is the goal of landing page design. Learn how to design your landing pages to drive more conversions and be more effective in accomplishing your business goal.
Dan AlexanderFeb 8, 2019
Website Design & Development
Your Website needs an Oil Change: Why Routine Updates are Critical
When it comes to your websites, 'set it and forget it' should not be your strategy. Websites need to be maintained and updated in order to be secure and function properly. This blog will explain why routine website updates are critical.
Piero NegovettiFeb 8, 2019
Website Design & Development
The Beginner's Guide to Mobile-Optimization
Do you know how your website looks and functions on your smartphone? In today's mobile-first world it pays to be mobile-friendly. Learn how you can optimize your website for mobile.
Dan AlexanderJan 24, 2019
Website Design & Development
The 3 Things Website Users are Looking for in 2019
2019 is almost here, and as we all wrap up our marketing and sales strategies for the new year, it’s important to reflect on the major changes that 2018 brought into the digital landscape. Here are the three main focus areas you might be overlooking.
Amelia VottaJan 3, 2019
Website Design & Development
Motion Media and Video in the World of Content Marketing
Over the last year we have seen a rise in video based content, as well as video based advertising. Video and motion graphics are becoming a game changer when it comes to content marketing, but knowing the right ways to implement them are just as important.
Amelia VottaJan 1, 2019
Website Design & Development
Why Your Website Needs an SSL Certificate (+ How to Get One!)
What is an SSL Certificate and why do you need one? This blog covers all of that and more.
Piero NegovettiDec 5, 2018